Campaign concept preview, prepared by Playably for Jordan Craig
Jordan Craig x Playably
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The Game Night Board

Nine moments.
Six hits.
Every dollar back.

One board. Nine things that could happen when the Nets play the Knicks. Order during the window, watch the board fill, and if six of the nine land, every order placed in that window is refunded in full.

Enter at checkout TIPOFF

Book a walkthrough See the board
Jordan Craig
NineMoments on the board
SixHits to refund the order
100%Back, not a discount
$0Upfront cost to Jordan Craig

The Board

Every square is a real moment from one basketball game, settled from the official box score and play by play. Nothing is decided by anybody's opinion.

Either team runs off 10 straight pointsHit
Both teams score 100Hit
100 or more combined in the first halfHit
A 20 point lead at any momentHit
Whoever scores first also scores lastOpen
A lead change in the fourth quarterOpen
No points in the opening minuteOpen
A triple doubleOpen
Somebody drops 50Open
4 / 9 Two more and every order is refunded

Illustration of a board in progress. Squares fill live as the game is played.

How it works

The same checkout Jordan Craig already runs. One code, one board, one settlement.

Step one

Shop the window

Customers order as normal and enter the code TIPOFF at checkout. That enrolls the order. No account, no deposit, nothing to put up.

Step two

Watch the board

Squares fill through the game. Most boards land around four or five, so the card is live from the opening tip to the final minutes.

Step three

Six hits, everyone paid

If six squares fill, every enrolled order in the window is refunded in full. Playably covers the refunds. Jordan Craig keeps the sale either way.

Why it lands here

A New York game for a New York brand

Nets against Knicks is not a neutral fixture to this customer, it is a room argument. Jordan Craig gets to be the brand standing in the middle of it without buying a licence, a logo, or a single second of broadcast.

Two and a half hours on the phone

A discount is one push notification and then silence. A board is a reason to keep checking back all night, and every check is the Jordan Craig name on the screen next to a game the customer already cares about.

The odds are real, and that is the point

Six of nine is genuinely winnable, so nobody has to be talked into it. The board says exactly what has to happen, in plain language, before anyone spends a dollar.

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Terms preview

A draft concept for discussion, not an offer. Everything below is subject to a signed agreement and final rules.

Draft mechanics

  • EnrollmentCode TIPOFF entered at checkout. Every eligible order placed inside the campaign window is enrolled. Code to confirm
  • The boardNine named moments from one scheduled NBA game, settled from the official box score and play by play. Game to confirm
  • Winning conditionSix or more of the nine squares fill. Every enrolled order is then refunded at 100 percent.
  • WindowOrders qualify from the campaign open until tip off. The window closes before the game begins. Dates to confirm
  • CoveragePlayably funds the refunds. There is no upfront cost to Jordan Craig. Coverage cap to confirm
  • PaymentRebates are paid within thirty (30) business days of verification, to Venmo or PayPal.
  • EligibilityOpen to legal residents of the United States, eighteen and over. Void where prohibited. No purchase necessary, see official rules for the free entry method.
  • SponsorPlayably, Inc. is the sponsor of the promotion. Jordan Craig photography, marks and product imagery on this page belong to Jordan Craig.

Put the board on game night

Fifteen minutes is enough to walk the whole thing, the board, the window, the settlement, and what it looks like in the Jordan Craig checkout.

Book a walkthrough