Campaign concept preview, prepared by Playably for Jordan Craig
Jordan Craig x Playably
Book a walkthrough
The Game Night Board

Nine moments.
One line.
Every dollar back.

One board. Nine things that could happen when the Bulls visit the Knicks at Madison Square Garden on Wednesday, November 4. Order on November 1 or 2, watch the board fill, and if any one line completes, every enrolled order is refunded at 100 percent, before taxes and shipping.

Enter at checkout TIPOFF

Jordan Craig
NineMoments on the board
OneLine completes it
100%Back, not a discount
$0Upfront cost to Jordan Craig

The Board

Every square is a real moment from one game, Bulls at Knicks, settled from the official box score and play by play. Complete any one line, a full row, a full column or a full diagonal, and every enrolled order is refunded. Every customer shares the same board, so there are no individual picks.

Bulls win by 12+Open
100+ combined points by halftimeHit
A tie after tip-offOpen
Knicks score 110+Hit
The game goes to overtimeHit
Bulls lead at some pointOpen
Either team leads by 12+Hit
Bulls score 100+Open
Knicks win by 30+Open
0 of 8 lines Three lines are one square away

Illustration of a board in progress. Squares fill live as the game is played. Eight lines are possible: three rows, three columns and two diagonals.

How it works

The same checkout Jordan Craig already runs. One code, one board, one settlement.

Step one

Shop the window

Customers order as normal and enter the code TIPOFF at checkout on November 1 or 2. That enrolls the order. No account, no deposit, nothing to put up.

Step two

Watch the board

Squares fill through the game. Every customer shares the same board, so the whole room is watching the same lines, from the opening tip to the final minutes.

Step three

One line, everyone paid

If any one line completes, a full row, column or diagonal, every enrolled order in the window is refunded at 100 percent, before taxes and shipping. Playably covers the refunds. Jordan Craig keeps the sale either way.

Why it lands here

A New York game for a New York brand

Bulls at Knicks at the Garden is not a neutral fixture to this customer, it is a room argument. Jordan Craig gets to be the brand standing in the middle of it without buying a licence, a logo, or a single second of broadcast.

Two and a half hours on the phone

A discount is one push notification and then silence. A board is a reason to keep checking back all night, and every check is the Jordan Craig name on the screen next to a game the customer already cares about.

Nine squares, eight ways to win

Any full row, column or diagonal pays out, so nobody has to be talked into it. The board says exactly what has to happen, in plain language, before anyone spends a dollar.

Outerwear Sets Cargo Fleece Tees New releases

Terms preview

A draft concept for discussion, not an offer. Everything below is subject to a signed agreement and final rules.

Draft mechanics

  • EnrollmentCode TIPOFF entered at checkout. Every eligible order placed inside the campaign window is enrolled.
  • The boardNine named moments from one NBA game, Bulls at Knicks, Wednesday, November 4, 7:30 PM ET, Madison Square Garden. Settled from the official box score and play by play. All customers share the same board.
  • Winning conditionAny one completed line on the board: a full row, a full column or a full diagonal. Every enrolled order is then refunded at 100 percent, before taxes and shipping.
  • WindowOrders qualify on November 1 and 2 only. The window closes before early Black Friday begins on November 3, and well before the game.
  • CoveragePlayably funds the refunds. There is no upfront cost to Jordan Craig.
  • PaymentRebates are paid within thirty (30) business days of verification, to Venmo or PayPal.
  • EligibilityOpen to legal residents of the United States, eighteen and over. Void where prohibited. No purchase necessary, see official rules for the free entry method.
  • SponsorPlayably, Inc. is the sponsor of the promotion. Jordan Craig photography, marks and product imagery on this page belong to Jordan Craig.

Put the board on game night

Fifteen minutes is enough to walk the whole thing, the board, the window, the settlement, and what it looks like in the Jordan Craig checkout.

Book a walkthrough