Campaign concept preview for U Beauty
Award Winning Beauty ยท The 2027 Academy Awards, Sunday 14 March

If one film wins both Best Picture and Best Actress, your U Beauty purchase is on us

A new U Beauty icon has arrived. And this awards season, we're celebrating the icons on screen. If one film takes home both Best Picture and Best Actress at the 2027 Academy Awards, your purchase is on us, excluding taxes and shipping.

Shop the setsCODE: ICON27
Orders in by 7 March [cutoff, to confirm]
Settled on 14 March
Winners as announced by the Academy

How it works

01

Order with the code

Shop during the promo window [start date, to confirm] and enter CODE: ICON27 at checkout.

02

Watch the Academy Awards

The refund is funded ahead of time, at no upfront cost to U Beauty or to you. Tune in on Sunday 14 March 2027.

03

One film, two awards

If the same film wins both Best Picture and Best Actress, your order is refunded, excluding taxes and shipping. If not, nothing changes.

Celebrating the icons on screen

Awards season, with beauty in the starring role. Sunday 14 March 2027, with one film's double win on the line.

The Barrier SetThe Barrier Set$98 The Icons SetThe Icons Set$348 The SCULPT and Lift DuoThe SCULPT + Lift Duo$198 The SUPER HydratorThe SUPER Hydrator$68 to $168

Draft terms

A draft concept, not an offer. Subject to a signed agreement.