The flagship mechanic

Full price.Real stakes.
100% cashback.

Engage customers in the moment. Increase sales. Without losing margins to discounts.

Book a campaign brief →See live triggers
PlayAbly
PHI 24 · 24 KCQ4 0:12
▶ LAST CHANCE TO ENTER
Want a Free Order?
If the Big Game goes to overtime, your order is 100% refunded. Place it before kickoff tomorrow.
Use code:OVERTIME
18.25× ROAS
+40% AOV
$0 paid by brand
SOUL
Buckle Me Coats
Black Box My Car
Slinger Bag
Red & West
MyPadL
Roshambo
MudMixer
Michu
Ming Wang
Western Botanicals
My Medic
Replacements
The Sak
Hat Club
Jordan Craig
Built
Central Perk
Nation
Nutrition Faktory
State Bicycle
Enlighten Smiles
Price Shoes
Masai
Nectr
Dad Grass
Crosskix
The shopper journey

From the stands to the win.
One trigger, five moments.

A fan in the stadium gets the text, taps through, and buys at full price — entered to win it all back. If a goal lands in the Magic Minute (19:00–19:59) of the Final, every cent comes home.

01 The text at kickoff
02 The landing page
03 The buy
04 You're in
05 The Magic Minute hits
The text at kickoff
The landing page
The buy
You're in
The Magic Minute hits
12×
ROI
— Red & West × Game-Day
+40%
Higher AOV
— Buckle Me Baby Coats
$0
Margin sacrificed
— Every brand, every campaign
18.25×
ROAS on rebate ads
— SOUL × Big Game 2026

Diagnose your brand

See yourROAS on a rebate.

Drop in your store and what you spend on a product each month. We’ll read your brand, recommend your next rebate moment, and model the growth, in your look and feel.

$
2.2×
Free · no signup · ~5 seconds

Your ROAS on a rebate

2.2× → 3.1×

Same ad spend. A modeled +39% lift from a PlayAbly gamified rebate.

Today
$22,000
With rebate
$30,600
Incremental revenue / mo
+$8,600
Incremental / year
+$103K
Net rebate cost / mo
$1,400
Return on rebate spend
6.1×

Your next rebate moment

⚡ Recommended for your brand

4th of July Cash-Back Blitz

Goes live ~Jun 27 · 10-day run

A Buy Now, Win Later rebate tied to the fireworks. Customers buy now and play to win up to 100% back, redeemable on their next order.

+28% conversion, the game beats a flat “15% off”
+14% AOV, spend thresholds unlock bigger wins
Breakage + repeat, wins redeem later, funding the offer
Your store, your brand, running the rebate
Your brand
4th of July

Win up to 100% back

Buy now · play · win later

Play to win

Want this live on your store before your next big moment?

We build, brand, and launch the whole rebate for you.

Book a demo

Modeled estimate, not a guarantee. Lift ranges (conversion, AOV, breakage) are PlayAbly benchmark midpoints applied to the ROAS and spend you entered; your results depend on offer, audience, and category. Brand visuals are pulled live from your public site for illustration.

Turnkey · live in days

How to Activate

Three steps from first call to live campaign. We handle the build and carry the risk.

1
Step 01

Set up an appointment

Book a 20-minute call. We map a real-world trigger your shoppers already care about.

→
2
Step 02

We set up your turnkey solution

PlayAbly wires the campaign, widget, and payout. No dev work, no discounting on your end.

→
3
Step 03

Increase profits

Shoppers pay full price for a chance to win. Higher AOV, full margin, zero payout exposure.

Risk is on us.
You save margins.

Book Demo →
Side by side

Discounts vs. PlayAbly.

Same goal, capture attention and drive the sale. A very different outcome for your margin, your brand, and your data.

Discounts
PlayAbly
Shoppers buy at full price
Protects brand perception
Rich first-party data, not just an email
On-brand, custom game experience
Email capture
Margin impact
Discount on every order
$0, full-price sales
Who funds the reward
You, every order
PlayAbly, when it hits
PlayAbly vs. affiliate programs

Affiliates take a cut of every sale. We don't.

No discounting your brand, no commission on every order, no middlemen owning your customer, and you keep ~20% more of every dollar you sell.

No brand discounting 0% commission 0 middlemen
See the full breakdown →
▶ For every $100k you sell
Affiliate program~$78k
PlayAbly~$98k
Middleman owns the shopperYou own the shopper
The triggers

Pick a moment your
shoppers already care about.

A trigger is the real-world event that decides the payout. We choose ones with the right odds and the right emotion, then handle the hedge behind it.

Sports
Sports
A game going to overtime, a team making the playoffs, a no-hitter, a record broken.
"If the Big Game hits OT, your order is on us."
Weather
Weather
Snow on a holiday, a heat wave, rain on race day, measured against a public station.
"If it snows in NYC on Christmas, your coat is free."
Cultural
Cultural
An awards-show result, a season finale twist, a viral cultural moment landing.
"If the underdog wins the finale, drinks are refunded."
Milestone
Milestone
A follower goal, a launch-day target, a community number the brand is chasing.
"Hit 50k followers by April 30 and every order is rebated."

Ready to replace discounts with delight?

30+ Shopify brands launched. 100% retention. Your campaign next.

Book a demo →