Case studies

Brands that turned moments into momentum.

Every PlayAbly Gamified Rebate campaign we've shipped, the trigger we picked, and the numbers the brand actually saw. Filter by play, steal the one that fits your next launch.

12
Campaigns shipped
$0
Paid out-of-pocket by brands
100%
Customer retention
18.25×
Best ROAS · BBMC March Madness
Start from your problem

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+23% sales
WEATHER · NYCDec 2025

Buckle Me Baby Coats × White Christmas

≥3″ of snow in NYC on Dec 25. A premium category replaced its holiday discount.

+23 Sales lift vs LY
+40 Higher AOV
2.4 Email engagement
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18.25× ROAS
EVENT · BIG GAMEFeb 2026

SOUL × Big Game 2026

Swapped the Big Game discount for an overtime rebate, and kept every dollar of margin.

+15 Higher LTV
1.4 Subscriber rate
+43 New customers
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12× ROI
EVENT · GAME DAY2026

Red & West × Game-Day WinBack

Turned game-day excitement into full-price sales.

12 ROI
6 Email revenue
+48 Increase in sales
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10× ROI
WEATHER · HOLIDAYDec 2025

MyPadL × White Christmas WinBack

A wish for snow became MyPadL's best window of the quarter.

10 ROI
7 Email revenue
+52 Sales increase
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5× per send
WEATHER · REACTIVATION2025

Jones New York × Cold-Subscriber Reactivation

Woke up its coldest subscribers, at full price.

5 Revenue per send
$0 Added discount
120d+ Dormant audience
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6× ROI
ENGAGEMENT · GAMES2025

Roshambo Eyewear × Play-to-Win

Turned email capture into something people actually wanted to play.

6 ROI
20.38 Game start rate
8.20 Opt-in rate
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7× ROI
ENGAGEMENT · SURVEY2025

Skout × Cookie Rush

Turned a survey into a snack game people wanted to win.

7 ROI
4 Higher email CVR
200+ Survey responses
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3× email CVR
ENGAGEMENT · EDUCATION2025

Michu × Kitty Klean-Up

Taught shoppers about tofu litter by letting them play.

3 Higher email CVR
+37 Higher AOV
88 Game completion
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4× ROI
ENGAGEMENT · GAME2025

My Medic × Rescue Simulator

A branded rescue game turned everyday traffic into email/SMS opt-ins and first purchases.

ROI
227% Opt-in lift
3,659 New opt-ins
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91% completion
ENGAGEMENT · GAMES2025

Replacements × Match & Win

A homepage match-3 game kept shoppers playing four rounds a session and opting in to keep going.

1,115 Players
Games / session
91% Completion
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5× sales lift
ENGAGEMENT · QUIZ2025

The Sak × 30-Second Style Quiz

A 30-second style quiz guided shoppers to the right bag, at 5× the conversion of non-quiz visitors.

Sales lift
30s To the right bag
−27% Bounce rate
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Your case study here next.

Bring us a moment your customers are already watching.

+23% Buckle Me sales lift
3.2× Hat Club conversion
18.25× BBMC ROAS
+40% AOV across campaigns
100% retention
$0 brand payout, ever
+23% Buckle Me sales lift
3.2× Hat Club conversion
18.25× BBMC ROAS
+40% AOV across campaigns
100% retention
$0 brand payout, ever
Run a campaign like these

Bring us the moment.
We'll handle everything else.

You pick the trigger and the liability cap. We handle the creative, the official rules, the hedging, the verification, and the payouts. Most campaigns launch in under 14 days.

SOUL
Buckle Me Coats
Black Box My Car
Slinger Bag
Red & West
MyPadL
Roshambo
MudMixer
Michu
Ming Wang
Western Botanicals
My Medic
Replacements
The Sak
Hat Club
Jordan Craig
Built
Central Perk
Nation
Nutrition Faktory
State Bicycle
Enlighten Smiles
Price Shoes
Masai
Nectr
Dad Grass
Crosskix