PlayAbly ("we," "our," or "us") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, and safeguard your information when you use our app on Shopify. By installing and using PlayAbly, you agree to the terms outlined below.

When you visit or log in to our website, cookies and similar technologies may be used by our online data partners or vendors to associate these activities with other personal information they or others have about you, including by association with your email. We (or service providers on our behalf) may then send communications and marketing to these email. You may opt out of receiving this advertising by visiting https://app.retention.com/optout

Merchant Data

• Store name and Shopify domain
• App settings

Customer Data

• Non-personally identifiable shopping behaviors (game interactions, engagement levels)
• Customer preferences and responses within PlayAbly games
• No sensitive personal data (e.g., payment details, passwords) is collected

Technical & Usage Data

• Device type, browser, and operating system
• Activity logs for troubleshooting and performance improvements

We use the collected data to:
✔ Provide and optimize PlayAbly’s gamified shopping experiences
✔ Analyze customer engagement for better marketing insights
✔ Improve app performance and troubleshoot technical issues
✔ Comply with Shopify's data policies and legal requirements

🔒 We do NOT sell or share your data with third parties for marketing purposes.

• Customer engagement data is anonymized where possible.
• Secure encryption and industry-standard protections safeguard all collected data.
• Data is only shared with Shopify or authorized third-party services necessary for app functionality.

Merchant and customer data is retained only as long as necessary to provide our services.

If a merchant uninstalls PlayAbly, all associated store data is automatically deleted within 30 days.

Merchants can request immediate data deletion by contacting us at info@playably.ai.

Merchants can access, update, or delete their data by contacting us.

Customers can opt out of gamified experiences directly on participating merchant stores.

We may update this policy periodically. Any changes will be posted here with the revised effective date. Continued use of PlayAbly after updates constitutes acceptance of the revised policy.

For privacy-related inquiries, please reach out to us:
📧 info@playably.ai